Content Writing

Personal Portfolio Faves
The client

Salt+ Sparrow

Salt + Sparrow is a Spiritual Growth Blog and online publication that features Bible Studies, stories of faith, and more from a variety of Christian voices.

salt and sparrow

Project Summary


Main Objective:

This project was a WordPress theme installation, site set-up, and simple logo design. Ongoing projects include blog post creation, and social media management.


Outcome:

Salt + Sparrow has grown to over 2.7k followers on Facebook, and is ranking on page 1 of Google for a variety of blog posts, with 64% of its monthly traffic coming from Google.

Written Blog Posts:

The client

Rise Stronger

Rise Stronger was a personal training service who coached clients in person as well as shifting to virtually during the time we worked together.

rise stronger

Project Summary


Main Objective:

Blog and content creation, as well Facebook post creation, consistent social scheduling, and Facebook group co-management.


Outcome:

Together with the owner, Rise Stronger and I were able to define their online brand. I completed several SEO friendly blog articles for their website, as well as a consistent posting schedule for Facebook and their private online community.

Written Blog Posts:

The client

Premier Custom Homes

Premier Custom Homes is a Quad Cities Custom Home Builder.

Premier custom homes

Project Summary


Main Objective:

PCH was looking for a website makeover. Their pre-existing website was not user friendly, and they desired a more modern design that would translate to a positive and easy mobile user experience. Additionally, I crafted a few SEO-tailored blog posts to help their page rank higher in Google and increase website traffic.


Outcome:

With the installation of a new theme and site layout, as well as some strategically written blog posts, PCH ranks on page one of Google for multiple keywords and gains thousands of visitors per month.

Written Blog Posts:

If you type the following into Google, “benefits of organizing your home,” you’ll see that a blog on Premier’s website is ranking not only on page one, but is currently set to the top search result (this is something that Google changes frequently so just because it’s the top search item today, doesn’t mean it will be tomorrow).

benefits of an organized home google search results

You can also see that there are over 119,000,000 posts about this same topic on Google.

benefits of organizing your home google search results page one

This post has consistently been ranking on page one of Google for months, brining thousands of visitors to the PCH site each month.

So how did we accomplish this? Through keyword research and strategic blog planning.

No, not every visitor that lands on the PCH website is local to the Quad Cities or ready to build a home. But the more consistent PCH can be with producing quality content, the bigger their following is going to be, and the better positioned they’ll be in their niche to show their audience and potential buyers that they’re an authority in their field.

The goal is to get your website popping up as close to the top when people are searching for keywords related to your business. The higher you can rank in Google, the better chance you have of increasing overall brand visibility and converting those views to clicks, and ultimately – to paying customers.

“Natasha is fantastic!

5 star rating
5 star rating
5 star rating
5 star rating
5 star rating
She always knows what type of blog content will complement our brand, vision, and social media posts; making us a true authority in our niche, and she helped make our website vision come to life!”
Premier Custom Homes
QC Home Builder
The client

No Dash of Gluten

No Dash of Gluten is a website that I created from scratch (pardon the pun), then sold it on Niche Investor.

no dash of gluten

Project Summary


Main Objective:

This project consisted of creating the website from scratch; WordPress theme installation, SEO-focused blog writing, logo design, and establishing the social media handles for handoff.


Outcome:

No Dash of Gluten features delicious gluten free recipes. The new owner has started including a wide array of recipes, (not all just gluten free), appealing to an even bigger audience.

Written Blog Posts:

The client

Kickoff

Kickoff is a virtual personal training service that provides fitness and nutrition coaching.

train with kickoff

Project Summary


Main Objective:

This project was a quick but fun one! We collaborated on three SEO-friendly blog posts for a content campaign.


Outcome:

Three seasonal SEO-friendly content pieces were created and published to bring more value to current clients and attract new ones through targeted keyword search.

Written Blog Posts:

The client

Guidelines International Ministries

Guidelines Ministry is one that aims to bring the Word of God to countries all over the world, by partnering and setting up radio stations worldwide.

guidelines international radio ministries

Project Summary


Main Objective:

Social media management for their Facebook page, private Facebook community, and Instagram account. I also was responsible for updating their website with new devotionals.


Outcome:

I helped manage both their Instagram account, as well as their Facebook page (7.1k followers), and private Facebook Community Group, with just over 1,000 members. I was responsible for creating graphics, captions, and managing comments and posts in the private group.

The client

Collective Press

Collective Press is a media outlet that produces and publishes entertainment and educational content. For my contract, I was brought in for a partnership with DIY Everywhere for written DIY seasonal content.

Collective Press

Project Summary


Main Objective:

Professional crafters, woodworkers, designers, and more would send through their projects and instructions to be professionally written and put together for online content. These assignments were very matter of fact, sticking just to the details and directions outlined for the various DIY projects.


Outcome:

Have you ever wondered how to take forgotten items collecting dust in your closets and turn them into contemporary decor? Not only was I able to write for a brand that teaches you how to do just that.. I learned a crafty trick or two in the process.

Written Blog Posts: